Let’s just cut to the chase – there is no Holy Grail of diet colas, or any cola for that matter. But, the cola industry will never stop trying to find one because it’s not about your health – it’s about their declining profits.
Today, their profits are declining, so the search goes on.
People are drinking less regular soda these days, but they are also passing on the diet varieties. Once upon a time, this trend was reversed – people passed on the regular sodas for the diet colas.
What happened?
Do you think it’s because research has established a link between colas and kidney stones? Or maybe because most people gain weight using aspartame and the diet sweeteners. It probably has something to do with the research showing that people who regularly consume sugar-sweetened soft drinks have a 26 percent greater chance of developing diabetes.
Mainstream media is finally picking up on this, but their coverage is a bit watered down, and most have no clue about aspartame’s shady history of approval.
Oh well. Some mainstream awareness is better than nothing.
Aspartame and Death
It would be nice if the dangers of aspartame were more widely publicized, but that goes for the saying – this issue is one topic that will never be properly resolved outside of the courtroom. Once the cat is out of the bag, though, this is going to be a nasty fight.
Slowly but surely, awareness is magnifying.
One big issue most people are not aware of is the fact that over the past three decades, aspartame has been linked to the cause of several deaths.
I have case histories in my book, Sweet Poison, of the death of 21-year-old Patty Crane and the near-death of 4-year-old Katrina Carradine. Actually, Sweet Poison is the auto-biography of MY near-death experience from aspartame poisoning.
Since my aspartame experience in the 1990s, I have met and worked with thousands of people who have had deadly experiences from aspartame, and loved ones die from aspartame poisoning. Sadly, neither the AMA nor the American media will pursue this tragic aspartame “side effect.”
Please continue to research the dangers of aspartame, sucralose found in Splenda®, acesulfame-K, cyclamate, and the other chemical laboratory sweeteners. My book, Sweet Poison, has the original aspartame research – my book Splenda: Is It Safe Or Not? has the original sucralose research – my Healthy Newsletter archives has the original research PDF files for you to download.
Without a doubt, aspartame has been proven to be a carcinogen – the tragedy is that too few offer you or your children this information.
Here is a video that I made on aspartame and death to keep you informed about the true dangers of aspartame.
Turning To Stevia
Because diet cola sales are dropping, Coca-Cola, PepsiCo, and other carbonated beverage companies are now trying to develop alternative sweeteners using stevia, a plant found in the jungles of Paraguay.
Marketers are hoping to find the “industry’s holy grail” – a soda that tastes as good as the iconic colas, is sweetened naturally, and has zero calories.
Let’s hope the industry doesn’t pillage and destroy these natural and beautiful rainforests in a quest to harvest all the stevia.
Pepsi Next®
PepsiCo® announced in June 2013 that Pepsi Next no longer contains aspartame, and “aspartame free” is now found embossed on select cans.
What people don’t know is that Pepsi Next sweetened with stevia is readily available, but only in Australia and France. Here in the good ole’ USA, Pepsi Next still contains sucralose and acesulfame-K and no stevia.
The Australian Pepsi Next has no artificial, chemical sweeteners, but does contain both sugar and stevia. It is marketed as having “30% less sugar.”
Coke Life®
Coca Cola® has done the same thing as PepsiCo – they are already making a healthier cola choice outside of the USA. Coca-Cola Life was first piloted in Argentina and Chile in 2013, and debuted in the UK later that same year in a green can.
The new “green labeling” is an effort to offer consumers a better choice of colas; an oxymoron, no doubt.
Many health campaigners believe that the company is misleading consumers because this new product is still filled with sugar – more than four teaspoons of sugar per 330 ml can – equivalent to one quarter of a child’s daily recommended maximum intake.
Even though this is a move in the right direction, it’s best to ditch the fizz – diet or regular – and stick with what we are supposed to drink every day – water, herbal teas, and natural juices.